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Program Manager, Membership Sales

American Bankers Association

Details

Posted: 31-Dec-22

Location: D.C.

Type: Full Time

Categories:

Membership

Sales

Want to work for a great Organization?

The American Bankers Association is the banking industry's champion. Joining ABA makes you part of a team that: • has Extraordinary People - ABA experts are the "go to" sources for bankers, policy makers and the media for credible information and insights for the banking industry. • has Unmatched Scope and Scale - ABA's unparalleled information and services keep members current, knowledgeable and prepared. • is Impact-Driven - ABA has a proven record of bringing about positive change for our members and the industry. We take action and achieve results. Plus competitive pay, an outstanding benefits package, a convenient DC location, a professional collegial work environment and an opportunity to work on issues of national significance equals a winning combination!

Job Description:

The Program Manager supports the VP of Membership Sales by conducting research on current and prospective members, identifying recruitment leads, and building on current member engagement for banks <$10B in assets in a specific territory. This role requires a comprehensive understanding of the ABA membership value proposition and the ability to promote member benefits that align with each bank’s respective priorities and needs. The Program Manager must be a natural collaborator who can work across the organization in coordination with colleagues from a broad spectrum of divisions to respond to member needs in a thoughtful, curated way.

Key Responsibilities:

Execute outreach campaigns to generate sales and retention leads.
Deliver member benefits webinars to bank executives and leadership teams.
Assist VP, Membership Sales in managing recruitment, retention and outreach goals for banks <$10B in assets in a defined territory.
Conduct research and deliver analysis on current and prospective members, to include information on each bank’s business model and financial performance.
Support new member onboarding and campaign-specific engagement efforts.
Other duties as assigned by business need.

Requirements:

Bachelor’s degree in business administration, communications, marketing or related field preferred or commensurate experience.
2-5 years’ experience in sales, customer support, relationship management or in a customer-facing support role.
Experience financial services or trade associations preferred.
Experience or the ability to build long-term relationships with members and bankers.
Excellent oral and written communication skills.
Acute attention to details and a strong focus on member service.
Ability to travel (<20%).
Fluency in Microsoft suite of products is required, with heavy Power Point and Excel focus.
Experience with Nimble, Salesforce or similar Client Relationship Management (CRM) software strongly preferred.

American Bankers Association (ABA) is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, age, sex, marital status, gender identity, sexual orientation, disability, protected Veteran status, personal appearance, political affiliation, family responsibilities, or any other characteristic protected by applicable law.

ABA encourages and celebrates diversity so if you are motivated, hardworking and want to make a difference, come as you are!

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About American Bankers Association

The American Bankers Association is the united voice of America’s hometown bankers—small, regional and large banks that together employ more than 2 million women and men, hold nearly $17 trillion in assets, safeguard $12.8 trillion in deposits and extend more than $9 trillion in loans. ABA believes that government policies should recognize the industry’s diversity. Laws and regulations should be tailored to correspond to a bank’s charter, business model, hometown markets and risk profile. This policymaking approach avoids the negative economic consequences of burdensome, unsuitable and inefficient bank regulation. Through a broad array of information, training, staff expertise and other resources, ABA supports America’s hometown bankers as they perform their critical role as drivers of America’s economic growth and job creation.

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